General data privacy policy

General data privacy policy of eMobilify GmbH

Personal data

At eMobilify GmbH, Von-Einem-Str. 15, 45130 Essen, phone.: +49 152-54663721, E-Mail: („eMobilify“) we appreciate your interest in our platform and want to show you that the protection of your personal data is of the utmost concern to us. This is why we conduct our web activities in strict compliance with data privacy and data security laws. Here, we would like to share with you which information we may collect and how we deal with it. We never collect any personal data through our websites without your consent. It is entirely up to you to decide whether you want to let us know this data, for instance when visiting a website, as part of a registration, survey etc.

As part of a registration, contact request or similar you may provide us with your personal data if you agree to do so. Usually, we use your personal data to answer your enquiry, to process your order or to provide you with access to specific information or offers. In this context it may be necessary to transfer your data to another affiliated company within the Group (e.g. Share&Charge Foundation). Your data will not be passed on to third parties outside the Group unless your enquiry or the service/product you order explicitly require this to be done. This will be clearly stated at the appropriate point during the process.

If you wish to do so, you may provide us with additional personal data via applications that are embedded in our platform (e.g. contact forms or services that require a user account to be set up). Different conditions than those outlined in this data privacy policy may apply when using such applications. Should this be the case, we will explicitly inform you about such different conditions in additional data privacy clauses.

Non-personal data

When you access our websites, information that is not referenced to a particular person will be collected automatically in a log file, for example

  • your IP address
  • the domain name of the website you came from
  • the websites you visited in our offer
  • the names of the retrieved files
  • date and time of a retrieval
  • the name of your internet service provider
  • and, possibly, the operating system and browser version you are using.

We and our Group companies use this information exclusively to determine the attractiveness of our websites and to improve their contents. We do not store IP addresses for more than seven days. We store this information for data security reasons, in order to ensure the stability and operational reliability of our system.

The statistical analysis of anonymised data sets is reserved.

“Cookie” information that is stored on your computer automatically

When you visit one of our websites we may store “cookie” information on your computer that we recognise automatically on your next visit. Cookies enable us, for example, to adapt a website to your interests or to store your user name so that you do not need to re-enter it each time you return. If you do not want us to recognise your computer on a return visit to one of our websites, please configure your internet browser in such a way that it will delete cookies from your hard drive, block all cookies or display a warning before a cookie is stored.

Information on web analysis

This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how you use the site. The information generated by the cookie about your use of the website will usually be transmitted to and stored by Google on servers in the United States. However, where IP anonymisation is activated on this website, your IP address will be truncated by Google within a member state of the European Union or in other states that signed the Agreement on the European Economic Area first. Only in exceptional cases will the full IP address be transmitted to a Google server in the US and truncated there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage. The IP address transmitted by your browser as part of the Google Analytics activities will not be associated with any other data held by Google. You may refuse the use of cookies by adjusting the relevant settings on your browser; however, please note that if you do so you may not be able to use the full functionality of this website. You can also stop the transfer of cookie-generated data relating to your usage of this website (including your IP address) to Google by downloading and installing the browser plugin under the following link. The current link is In light of the discussion on using analysis tools with full IP addresses we would like you to note that this website uses Google Analytics with the “_anonymizeIp()” extension and that IP addresses are thus only processed further in a truncated format in order to ensure that they cannot be linked back directly to a particular person.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

The Google Analytics tracking code implemented on this website supports display advertising. The remarketing function is used for Google Analytics display advertising on this website.

Tracking pixels are small images on websites that are used for log file recording and log file analysis for statistical evaluation. When visiting a website, the tracking pixels write information to the cookie file in the user’s browser.

Storing log file information in the cookie file

In order to track your usage, a cookie is stored on your computer when you visit our page. Cookies are small text files that are stored on your computer’s hard drive and that enable the website to recognise your browser upon a return visit but do not allow to identify the user personally. Information about your activities on the websites you visit is gathered (e.g. surfing behaviour, visited sub-pages of the website, clicked advertising banners etc.) All user data is stored under a pseudonym, which makes it impossible to reference the data back to your person and thus to being identified personally.

Retargeting und lookalike retargeting

With the relevant information in the cookie, the user’s browser can be recognised upon a return visit and the user will then be shown ads from external websites that they visited previously. This process is known as retargeting.

In addition, “statistical twins” of the original cookie profiles are identified and targeted based on the cookie information that was cumulated. This process is called lookalike retargeting.

You have the right to opt out of targeting/retargeting. Please use the following links if you wish to do so. Please note: if you delete the cookies, the provider will no longer be able to assert that you have opted out. In that case you will need to opt out again..

Behavioural advertising

On this website, data with usage information (visited websites, number of visits, times of visits, time spent on individual pages etc.) is stored in cookies on the user’s hard drive. These usage profiles are anonymised and analysed using a technical (statistical) process, so that the selection of internet advertisements (e.g. banners) can be based on the interests of the users when they visit other websites later.

This process is also known as behavioural targeting. Under no circumstances are personal data like name, address, e-mail address stored in the cookies in the process. The IP address is transmitted to the service provider, but it is stored and processed there only in a truncated or encrypted format (i.e. replaced by a different sequence of numbers that cannot be referenced back to the original IP address).
Behavioural targeting is provided by third-party companies that also provide advertising services for websites of other suppliers. These third-party companies then use cookies to compile the above-mentioned user profiles and select relevant data for user-driven advertising via their respective targeting systems. On the websites of the different providers mentioned in this document you can find additional information on data protection policies and on behavioural targeting as provided by those companies.


Minors should not transmit any personal data to eMobilify websites without the permission of their parents or guardians. eMobilify GmbH recommends to all parents and guardians to instruct their children on how to deal with personal data on the internet in a secure and responsible manner. eMobilify GmbH will never knowingly collect personal data from minors or use it in any way or disclose it to third parties.


eMobilify GmbH takes precautions to ensure the privacy of your personal data. Your data will be conscientiously protected against loss, destruction, falsification, manipulation and unauthorised access or unauthorised disclosure.

Links to external websites

eMobilify’s websites contain links to other websites. eMobilify GmbH accepts no responsibility for the data privacy strategies or the content of such external websites.

Questions and comments

Should you have any questions or comments concerning the data privacy policy of eMobilify GmbH (for example about reviewing and updating your personal data), please contact us under the heading of “data privacy”. The continuous development of the internet also impacts our data privacy strategy. Any changes will be announced on this page in a timely manner.